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News
IGSA Convention Keeps Iconic Idaho Potato Brand Fresh
5+ day, 8+ hour ago (342+ words) SUN VALLEY, IDAHO — The Idaho Potato Commission has a marketing challenge many brands would envy: nearly everyone already knows Idaho potatoes. But familiarity alone does not guarantee relevance or sales. Against that backdrop, IPC President and CEO Jamey Higham focused…...
Eastern Apples Fill Sweet Spot
2+ week, 6+ day ago (1183+ words) August 24, 2026 | 8 min to read Apples are a core agricultural crop through much of the East Coast, with a consumer that supports local traditions — and growers. The East Coast region, ranging from the Carolinas to Maine, looks forward to fall and…...
Honeybear Brands Kicks Off First Kiss Apple Season
3+ week, 6+ day ago (238+ words) Elgin, Minn. – Pucker up! Fall apple season officially kicks off with the first apple shipment slated for Aug 27. First Kiss is the early variety primer. Shipping from Honeybear Brands’ Midwest facilities, this Minnesota-grown, bright and sassy variety will help boost…...